Michelle Roche Media Relations is a boutique public relations firm based in Athens, Georgia, that focuses on the music and entertainment industries.  Michelle Roche is a longtime veteran of the music industry.  Her experience includes spearheading the publicity departments at five record labels, most notably Phil Walden’s Capricorn Records, where she worked with 311, CAKE, Widespread Panic, Gov’t Mule, Vic Chesnutt, Jucifer, Galactic, Kevn Kinney, Jack Logan and The Glands. She has worked with artists in almost every genre of music as well as movie soundtracks (L.A. Confidential), documentary films, books, and music festivals.  Since opening her doors as an independent publicist in 2002, her clients have included Cartoon Network, Chuck Leavell (Rolling Stones), George Winston, Tommy Stinson (The Replacements), Victor Wooten (of Béla Fleck and the Flecktones), Edwin McCain, Kristin Hersh, ATHFEST, Edgar Winter, 10,000 Maniacs,  Abe Partridge, Stephane Wrembel, and more.  In recent years, her focus has been artists/bands in the genres of Americana, Folk, Singer/Songwriter, Jazz, Pop, Classic Rock, and Celtic. Her overall knowledge of how the music industry works, and the guarantee of personal attention, makes her an asset to any marketing team.